Canto Court Rebooking Campaign

Realstar Group, a leading real estate investment and management company, approached us seeking a fully integrated marketing campaign for Canto Court, a student accommodation property based on Old Street. The challenge was to secure as many internal and external bookings for 2017/18, with the intention of filling as many rooms as possible prior to the start of the academic year. In a highly competitive market where student’s future plans can be unpredictable, the campaign needed to be engaging, impactful and genuine.

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